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Marketing SCENE: 10 Google tools you (probably) never knew existed

May 4, 2012

Some are incredibly useful, while others are simply bizarre. One of them might be the ideal online service for you.

By Adam Vincenzini | Ragan Communications

It feels like Google launches a new product every time I turn on my laptop. And they tend to fit into two distinct categories:
1. Incredibly useful
2. Incredibly bizarre

Fortunately, most of these products are free so we’re not in much of a position to complain.

After some lengthy research, I was surprised by how many tools Google has either developed or acquired over the years. So surprised, in fact, that I thought it was a good idea to compile a list of the secrets of the Google product empire.

Here they are, in no particular order:

1. Google Takeout. No, this is not Google’s food delivery service (although that’d be handy), but a tool that enables you to download an archive of your data from your 1’s, Google Circles, contacts, and Picasa Web albums.

2. Google Mars. You’re probably familiar with Google Earth, but have you heard of its lesser-known sibling Google Mars? What this tool lacks in notoriety it makes up for in geeky charm. You can check out spacecraft landing locations and crater depth, and it even comes with an infrared option.

3. Google Health. This is one of the (many) products Google launched that didn’t quite capture the imagination of the public as anticipated. It was designed as a portal for all of your health and wellness information. This service officially closes on Jan. 1, 2013.

4. Google SketchUp. Now, this definitely falls into the “incredibly useful” category of Google products. With Google SketchUp, you can create anything in 3D, from coffee pots to skyscrapers. Check out the community gallery for added inspiration.

5. Google Correlate. If you watch the new TV show starring Kiefer Sutherland called “Touch,” you’ll appreciate this one. It enables you to find patterns within data samples. Oh yeah, go get your geek on.

Read the rest here with links.